Cry-wolf syndrome in recommendation

The model examines how managers become less responsive after a forecaster's earlier recommendation proves suboptimal. Although this cry-wolf effect usually lowers performance, it can motivate greater forecasting investment and sometimes improve outcomes for both the manufacturer and forecaster.

Baixun Li, Meng Li, Chao Liang (2023). Cry-wolf syndrome in recommendation. Production and Operations Management 32(2), 347–358.